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Industry data authority

Australia's most comprehensive sporting goods market data

ASGA collects, verifies, and distributes wholesale sell-in data across footwear, apparel, and golf equipment, contributed directly by the brands and distributors who define the market.
WHY ASGA DATA

No single brand sees the whole market. ASGA does.

6
Wholesale reports
AU/NZ
Full market coverage
Monthly
Reporting cadence
PLACEHOLDER
Industry data since [confirm founding/data start year]
THE REPORT LIBRARY

Six reports, three categories, two markets

Every report is built from data contributed directly by members, processed under a consistent methodology, and delivered monthly.
FOOTWEAR
Footwear Australia
Monthly wholesale sell-in
🔒 Members only
FOOTWEAR
Footwear New Zealand
Monthly wholesale sell-in
🔒 Members only
APPAREL
Apparel Australia
Monthly wholesale sell-in
🔒 Members only
APPAREL
Apparel New Zealand
Monthly wholesale sell-in
🔒 Members only
GOLF EQUIPMENT
Golf Equipment Australia
Monthly wholesale sell-in
🔒 Members only
GOLF EQUIPMENT
Golf Equipment New Zealand
Monthly wholesale sell-in
🔒 Members only
METHODOLOGY

Built on member-contributed data, not estimates

1
Direct contribution
Members submit raw wholesale data each month through a secure, structured process.
2
Verification and aggregation
Submissions are checked, normalised, and aggregated under a consistent category methodology.
3
Distribution to members
The collated market view is returned to contributing members as a finished report, never as raw data attributable to any single brand.
↑
Submitted
✓
Verified
📊
Aggregated
📋
Reported

See the market the way the industry actually moves

Membership includes access to the full report library, category briefings, and the data advisory committees that shape what we measure next.
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TreadLightly: ASGA's national sports recycling programme
700+ collection points across Australia and New Zealand
Visit TreadLightly →
Latest

News and updates

Together we can step into a better future

Together we can step into a better future

November 30, 2021
We are proud to announce that we recently rebranded our Footwear Recycling Program from ‘ASGA SOS Footwear Recycling Initiative’ to TreadLightly as we rolled out the program across Australia. Since…
Read more
Australian Sporting Goods Association

The peak body backing Australia's sporting goods industry

ASGA brings brands, distributors, and retailers together for market data, government advocacy, and national sustainability programs, built specifically for the sporting goods sector.

Become a member See what we do

At a glance

What ASGA brings together
Advocacy5 advisory groups
Data6 wholesale reports
Sustainability900+ collection points
Founded1980
The data authority for the Australian and New Zealand sporting goods industry.
552 Victoria Street, North Melbourne VIC 3051

1300 467 106 · asga.com.au
INDUSTRY DATA
Report library Request a demo
MEMBERSHIP
Benefits Get a quote
IPOLICY & ADVOCACY
Advisory groups Our track record Get involved
TREADLIGHTLY
About Brand Partners