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Welcome to ASGA - Australian Sporting Goods Association

The Australian Sporting Goods Association (ASGA) was formed in 1981 to act as the 'peak body' representing a broad spectrum of sporting goods and active lifestyle industry participants ranging from manufacturers, importers and wholesalers through to retailers.

Our Vision: To be regarded as the authoritative peak body representing a unified and influential sport and active lifestyle goods industry.

Our Mission: ASGA is in the business to drive the performance and growth of the Australian sport and active lifestyle goods industry and its people.

Our services include:

Get more information now on becoming a member of the Australian Sporting Goods Association - ASGA

 

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K-Swiss reports fourth quarter results

K-Swiss Inc. announced results for the fourth quarter and year ended December 31, 2009. The sale of Royal Elastics on April 30, 2009, is accounted for as a discontinued operation in the Company's financial results and is excluded from futures orders data for the current and prior-year periods.

Financial Highlights

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Celebrities & athletes help Nike leave lasting footprint on Vancouver

Canadian recording artist Kardinal Offishall stopped by the Nike Robson street store to show his support for Nike's Reuse-A-Shoe drive by recycling his old running shoes. Team Canada members Gillian Apps, Jayna Hefford and Jennifer Botterill dropped off their old running shoes to support the drive as well.

In partnership with the Vancouver Organizing Committee for the 2010 Olympic and Paralympic Winter Games (VANOC), Nike announced its plans to refurbish a court surface in Vancouver with a collection of re-purposed, old running shoes.

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Short film explores idea of New Balance 365

Boston-based New Balance announces the launch of New Balance 365, a collection of 365 short films that engages consumers 365 days a year by asking them to think about "the balance." Beginning on February 22, one 20 second short film that creatively explores the idea of "the balance" will post live each morning to NewBalance365.com for consumers to view, ponder and engage with the New Balance brand each and every day of 2010.

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