Industry data authority
See the numbers behind every brand's decisions
ASGA collects, verifies, and distributes wholesale sell-in data across footwear, apparel, and golf equipment, contributed directly by the brands and distributors who define the market. Full access is a member benefit, but you can see how it works before you join.
Footwear Australia — sample
Monthly wholesale sell-in
Reporting cadence
Monthly
Market coverage
AU & NZ
Historical data
Back to 1995
Access
ASGA members
6
Wholesale reports
AU/NZ
Full market coverage
Monthly
Reporting cadence
1995
Retrospective data from
The report library
Six reports, three categories, two markets
Every report is built from data contributed directly by members, processed under a consistent methodology, and delivered monthly.
FOOTWEAR
Footwear Australia
Wholesale sell-in volumes and value by category, style, and price band across the Australian footwear market.
🔒 Members only
— Total sales volume & turnover
— Category and growth breakdowns
— Delivered as spreadsheet + dashboard
APPAREL
Apparel Australia
Sports apparel wholesale sell-in across the Australian market, tracked by category and growth opportunity.
🔒 Members only
— Market size & turnover
— Growth opportunities by product type
— Delivered as spreadsheet + dashboard
FOOTWEAR
Footwear New Zealand
The same footwear methodology applied to the New Zealand market, benchmarked separately from Australia.
🔒 Members only
— Total sales volume & turnover
— Category and growth breakdowns
— Delivered as spreadsheet + dashboard
GOLF EQUIPMENT
Golf Equipment Australia
Wholesale sell-in across clubs, balls, and golf accessories in the Australian market.
🔒 Members only
— Category-level sell-in data
— Turnover & market size
— Delivered as spreadsheet + dashboard
GOLF EQUIPMENT
Golf Equipment New Zealand
Wholesale sell-in across clubs, balls, and golf accessories in the New Zealand market.
🔒 Members only
— Category-level sell-in data
— Turnover & market size
— Delivered as spreadsheet + dashboard
APPAREL
Apparel New Zealand
Sports apparel wholesale sell-in across the New Zealand market, tracked by category and growth opportunity.
🔒 Members only
— Market size & turnover
— Growth opportunities by product type
— Delivered as spreadsheet + dashboard
🔒 Full reports are an ASGA membership benefit. Not a member yet? Request a demo below and we'll walk you through a live sample first.
What's included
Every report, delivered four ways
Whichever category you need, the format is consistent across the library.
Data spreadsheet
The comprehensive underlying data set used to compile each report, ready to filter and cross-reference.
Online dashboard
Ongoing access to the ASGA market intelligence dashboard, updated as new data comes in.
Visual summary
A graphical overview of the headline statistics and trends, built for sharing internally.
Retrospective data
Records dating back to 1995, so you can read current numbers against real historical context.
Methodology
Built on member-contributed data, not estimates
1
Direct contribution
Members submit raw wholesale data each month through a secure, structured process.
2
Verification and aggregation
Submissions are checked, normalised, and aggregated under a consistent category methodology.
3
Distribution to members
The collated market view is returned to contributing members as a finished report, never as raw data attributable to any single brand.
Why it matters
What members actually use this data for
01
Understand the market
See where the whole category is moving, not just your own sell-through, so you can spot threats and openings early.
02
Know your customer
Track which categories are trending and why, so ranging and buying decisions are backed by market movement, not guesswork.
03
See what's coming
Benchmark performance against the category average and validate assumptions before you commit budget to them.
Not a member yet?
See the data before you commit to membership
Full reports are reserved for ASGA members. If you're not sure it's the right fit, our data team can walk you through a live sample and answer your questions directly, no obligation.
✓ 15-20 minute walkthrough with our data team
✓ See a real report from your category
✓ Ask what membership includes beyond data
See the market the way the industry actually moves
Membership includes access to the full report library, category briefings, and the data advisory committees that shape what we measure next.
